Marty Raymondo, Sr.
President & CEO
Marty Raymondo, Sr. is the President and CEO of Ultimar Inc. He has been part of the Granitize Family of Products for over 32 years, in various roles. He currently oversees all divisions of our family owned companies. Previous to Ultimar, he was the Vice President of Xzilon Inc.
National Sales Director
Larry Wenger comes to Ultimar with over a decades experience in the Surface Protection Program business space. Prior to joining The Granitize Family of Products, Larry successfully operated a general master agency, specializing in surface protection product warranty programs. Larry directed this agency in the highly competitive Northeast, Mid Atlantic, Southwest, Southeast, Midwest, and Great Lakes corridors.
Larry’s business experience includes three decades in multiple luxury merchandise industries, from buying, management, sales, and client services, both nationally and internationally. “My belief is if you want to be a bona fide leader, you must possess a non-wavering conviction to be an exceptional communicator and insist on exemplary client relations and services.”
Regional Sales Manager
Wes is an automotive industry enthusiast and sales leader with proven expertise in mechanics, field sales and business management. As Regional Sales Manager, Wes is responsible for establishing and growing Ultimar’s West Coast customer base. His top priorities include providing an exceptional customer experience and delivering superior services and products to a variety of automotive, power sports and recreational dealerships.
Wes’ experience stems from a long-standing career in sales, service, mechanics, and customer support within and around the automotive and insurance industries. In the past he has worked for industry leaders including Granitize, Toyota Racing Development and VPI.
Gina joined Granitize Group of Companies in 2009, as the corporate receptionist and has grown to become one of our most well rounded employees. She works hard to ensure quality support to our clients and assists the various companies and multiple departments, always meeting and exceeding our customers’ expectations. Her work ethic compliments the Ultimar family’s mission to provide the highest quality products and services. Her hope is to continue to be part of an innovative team and see through the company’s future successes.
Paulina joined the Granitize Group of Companies in early 2014, she was originally brought in to oversee the assembly of the products in the manufacturing sector of our companies. Due to her dedication and attention to detail, Paulina quickly moved up the ranks and was offered a position in the Customer Service Department for Ultimar. Paulina proves to be a key component to the ever growing Ultimar Company, she has excelled at any task given and is always a valuable team player. She has a “can do” attitude that is refreshing and her ability to meet deadlines is a quality that is cherished. In the near future, she will continue to further her education and strive to grow more with the opportunities the Granitize Group of Companies has to offer.
Natalie Rosales is an Account Coordinator for the Ultimar Inc Team. She began in the Data Entry position in the early months of 2011; by the end of the summer, she transitioned into Order Processing. In March 2016, Natalie merged with the Granitize Aviation Division. Her current position as an Account Coordinator involves creating and managing all new and existing accounts for both Ultimar and Granitize Aviation. The last five years have given her the opportunity to work with professionals who have thought her strategies and provided knowledge within the Automotive Industry. Establishing a relationship and gaining the trust of those who she associates with is a daily priority. She strives for personal growth for herself and the position she holds in her career. She is a forward thinker and adherent in growing and adjusting to the needs of each individual in a positive direction. Working with the Granitize Family has taught her how valuable each client is and to cherish each relationship for years to come.
Daisy Vasquez started her career with Granitize Group of Companies in January 2012 as Data Entry. Due to her willingness to learn and her continued involvement in the accounting side of the business, in 2014, Daisy was promoted to Finance Coordinator. Daisy has always shown a huge interested in account, and has proven to be a valuable asset. She is responsible for Ultimar Inc Accounts Receivables, Month-End Processing of all warranties and balance sheets, as well as the very detailed and important monthly task of Agents’ Commissions. She loves that her job challenges her every day and enjoys working with the Agents that we have Nationwide and Internationally. Daisy contributes to put forth the team effort needed, by accomplishing time sensitive results whenever needed. She looks forward to working to the growth and development of Ultimar Inc.’s new endeavors.
Director of Fixed Operations
Joy has been with the Granitize Group of companies for over 10 years. With over 25 years in management experience, she has primarily worked with large corporate manufacturers, such as Granitize. She is a key liaison between agents, dealerships and the end user of our products. She has a fluid understanding of what it takes to get the job done and strives for success, without compromising customer satisfaction.
Joy has a degree in Business Management & Structure, along with her certifications in ISO9000 & ISO9001 Processes and Procedures Compliance, has allowed her to assist in corporate organization and operations. Her focus on continuous customer satisfaction and team work has allowed her to assist in the growth of Ultimar Inc. as well as the other Granitize Group of Companies.
The goals Joy has set forth for Ultimar, Inc fall in line with the corporate policy and foot print of the family that owns the Granitize Group of Companies. To be dedicated to hard work, completed customer satisfaction, agent relations, strategic partner loyalty and structure. With our current team and industry partners, dedication and hard work, we are on the path to success.